A new film for Landsail
British tyre manufacturers Landsail asked us to create a promotional video to celebrate the technological process behind the production of its tyres, for use online and in-store.
This brief fell into the hands of our 3D and video production teams, who created an exact 3D render of a Landsail tyre that we could manipulate and animate exactly as needed.
The render, combined with a large library of Landsail’s own stock footage, gave us ample content to produce a compelling and informative video.
The video had to breakdown the engineering and performance of the tyre whilst communicating the quality and professionalism of the company. We regularly interspersed footage of the tyres with the 3D render to keep the audience engaged, whilst the voiceover described the technologies in use.
Could the power of video help you reach your audience?